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MEDIA CONTACT
For Media Outreach, please contact either of the following:

For Advertising Inquiries, please contact:

toolkit
  MEDIA TOOLS
CRV 101 Toolkit [6.3 MB PDF]
CRV 101 Toolkit – Spanish [6.3 MB PDF]
Welcome to the CRV 101 Tool Kit - a simple guide to bottle and can recycling in California. This tool kit is intended to provide a one-stop information and resource guide about the California Refund Value (CRV) program and to help increase participation in bottle and can recycling throughout California. The CRV 101 Tool Kit is designed to assist local recycling coordinators in increasing beverage container recycling in their communities, help members of the media provide accurate information to their readers, listeners and viewers, and give a leg up to individual recycling champions who may want to begin a recycling program where they work or play. It contains the following categories:
  • What is CRV?
  • How and Where to Recycle CRV Bottles and Cans
  • CRV Facts and Stats
  • Resources: Contact Information, Photos, B-Roll, Local Success Stories
b-roll
  B-ROLL
B-roll footage of bottle and can recycling coverage is now available to order. If you would like to obtain a copy of the footage, please contact Jessica Jewell or Mark Oldfield.

PRESS RELEASES
01/24/2007   CALIFORNIA SCHOOLS CAN EARN BIG BUCKS
FOR SAVING THE ENVIRONMENT…A NICKEL AND DIME AT A TIME
California Beverage Container Refund Value Increase
Adds Incentive for Schools to Join Statewide Recycle Challenge
  :: More ::
01/10/2007   2007 BRINGS CALIFORNIANS A LARGER CASH RETURN ON RECYCLED BEVERAGE CONTAINERS
Greater incentive to boost recycling participation statewide
  :: More ::
10/04/2006   CALIFORNIA REFUND VALUE PROGRAM CELEBRATES 20 YEARS OF RECYCLING
More than 160 Billion Bottles and Cans Recycled in California since 1986
  :: More ::
05/02/2006   AWARD-WINNING ART USING RECYCLED GLASS ON EXHIBIT IN MAY   :: More ::
05/01/2006   DEPARTMENT OF CONSERVATION SEEKS PROPOSALS FOR
$10 MILLION IN RECYCLING MARKET DEVELOPMENT GRANTS
  :: More ::
04/21/2006   CAPITOL EARTH DAY FESTIVAL SHOWCASES STATE’S DEDICATION
TO PRESERVING CALIFORNIA’S NATURAL RESOURCES
  :: More ::
12/20/2005   RECYCLING RATE SURGES AS CALIFORNIANS
REDEEM MORE BOTTLES AND CANS THAN EVER BEFORE
  :: More ::
11/15/2005   AMERICA RECYCLES DAY EVENT SHOWCASES
CALIFORNIA’S PROGRESS IN BOTTLE AND CAN RECYCLING
New Figures Show California Consumers and Businesses Recycling More Than Ever
  :: More ::
10/24/2005   BOTTLESANDCANS.COM GIVES OLD BEVERAGE CONTAINERS A BRAND NEW LOOK
One of a Kind Recycling Web Site Gives California’s Recycling Community a Home
  :: More ::
10/21/2005   2004 GREEN GIFT GUIDE LETS CONSUMERS
SAVE THE ENVIRONMENT WHILE THEY SHOP

Online Catalog Offers A Variety of Gifts Made from Recycled Bottles and Cans, Encouraging Consumers to “Think Green” This Holiday Season
  :: More ::
10/18/2005   BOTTLESANDCANS.COM GIVES OLD BEVERAGE CONTAINERS A BRAND NEW LOOK
One of a Kind Recycling Web Site Gives California’s Recycling Community a Home
  :: More ::
07/21/2005   ENERGY IN A CAN?
Last Year Alone, Recycling Bottles and Cans Saved Enough Energy To Power up to 522,000 Homes in California
  :: More ::
07/20/2005   ¿ENERGÍA EN UNA LATA?
Sólo el Año Pasado, la Energía Que Se Conservo Por Medio Del Reciclaje de Botellas y Latas Fue Lo Suficiente para Proveer la Corriente Eléctrica de Casi 522,000 Hogares en California
  :: More ::
05/18/2005   CALIFORNIANS SET STATE’S ALL-TIME RECORD
FOR BOTTLE AND CAN RECYCLING IN 2004
  :: More ::
04/22/2005   CALIFORNIA LAUNCHES ONE-OF-A-KIND BEVERAGE CONTAINER RECYCLING INITIATIVE
New “Recycling Starter Kit” Program Will Help Increase Recycling Opportunities Statewide
  :: More ::
02/01/2005   SUPER BOWL WEEKEND A GOOD TIME TO TACKLE RECYCLING
It’s Always a Good Play to Give Bottles and Cans a Second Chance
  :: More ::
01/08/2005   RECYCLING DURING THE NFL PLAYOFFS   :: More ::
12/31/1969     :: More ::







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